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Understanding Communication & Media: A Media Literacy Approach (CC-VERSION)
Lynn University Digital Press and Erika Grodzki
CC-COMPLIANT VERSION
Course: COM 101
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Introducing the Arts to the K-6 Classroom (CC-VERSION)
Lynn University Digital Press and Brittany E. Kiser
CC-COMPLIANT VERSION
The contents of Introducing the Arts to the K-6 Classroom: A Compilation of Open Educational Resources (OERs) is a compendium that is intended to familiarize the pre-service teacher with the arts in the elementary school. Throughout this Multi-Touch Book, the reader will explore the how and why behind integration of the arts as these can be applied in sync with the core curriculum of the K-6 classroom, as well as to delve into research, strategies, and examples of addressing visual art, music, and movement (in the form of dance, drama, and other physical activities) in this learning environment. The open-sourced material in this text will further provide recommendations for pre-service teachers to leverage the arts in assisting K-6 students to deepen their understanding and demonstrate mastery of core curriculum. Course: EDU 214
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Public Relations Planning & Strategy (CC-VERSION)
Lynn University Digital Press and Gary Carlin
CC-COMPLIANT VERSION
Public Relations Planning and Strategy is a comprehensive compilation of open access resources for college students seeking to understand PR planning and strategy essentials. This book presents a practical approach to developing effective PR plans that align with an organization's goals and objectives. Through case studies and real-world examples, readers will learn the critical elements of successful PR campaigns, including conducting research, identifying target audiences, creating messages, selecting media channels, and measuring results. This book also addresses emerging trends and PR issues, like the role and impact of social media and the importance of ethical considerations. With its practical approach and insights, Public Relations Planning and Strategy is an excellent resource for students looking to build a successful career in PR. COM 212
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Global Management (CC-VERSION)
Lynn University Digital Press and Jeanette D. Francis
CC-COMPLIANT VERSION
Global Management is a compilation of resources that presents to students the theorem and practicum of global management concepts. The subject matter includes but is not limited to global and regional economic cooperation, trade policy and trade barriers, exporting/importing, international outsourcing, value disciplines, and global strategy. Course: BUS 280
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South America: A Focused Regional Study (CC-VERSION)
Lynn University Digital Press and Jeanette D. Francis (Editor)
CC-COMPLIANT VERSION
This compilation textbook focuses on the countries of South America with an emphasis on the geography, political history, and economic and financial status of each nation. Each chapter includes a discussion of the socioeconomic environment of the region and details economic and market components for each South American country. MBA 667
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International Marketing (CC-VERSION)
Lynn University Digital Press and Jeanette D. Francis
CC-COMPLIANT VERSION
International Marketing, a compilation of open educational resources, discusses how organizations market goods and services internationally, and how the scope of marketing subsequently broadens as it interacts with other dimensions like national culture and countries’ political, legal, and economic systems. The text reveals how, when marketing across national boundaries, organizations must decide what it is going to sell, what markets to target, and what marketing mix (product, place, promotion, price, and people) to embrace. Course: MKT 392
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Political, Legal, and Cultural Dimensions of Global Markets (CC-VERSION)
Lynn University Digital Press and Jeanette D. Francis
CC-COMPLIANT VERSION
This book is the main textbook in BUS 408: Political & Cultural Dimensions of Global Markets. It covers topics on the world’s various political systems, socioeconomic ideologies and legal systems. The main focus is on national cultures: cross-cultural communications, cross-cultural analysis, cross-cultural leadership, negotiation and conflict resolution. Course: BUS 408
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Organizational Communication (CC-VERSION)
Lynn University Digital Press and Stephanie A. Jackson
CC-COMPLIANT VERSION
Organizational Communication is a compilation of open educational resources addressing the premise of an organization as a culture. Communication basics (verbal, nonverbal, listening) are described and detailed in terms of organizational behavior. Using these constructs, the process of storytelling throughout the organization is discussed, specifically the use of symbolic elements to develop a system of communication that creates, reinforces, and perpetuates the culture. Primary influences of networks, leadership, and diversity are integrated. These processes are illustrated and analyzed through real-world examples. COM 330
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Critical Thinking (CC-VERSION)
Lynn University Digital Press and Bonnie Bonincontri
CC-COMPLIANT VERSION
Critical Thinking, a compilation of open educational resources, provides students with the skills to improve their critical thinking and writing. It challenges students to question their ideas and writing techniques through analytical reading materials and provoking activities. It confronts students’ comfortable notions and pushes them to open their minds to expand their thinking. Course: DJC 301
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Comparative Politics (CC-VERSION)
Lynn University Digital Press and Anna Krift
CC-COMPLIANT VERSION
Comparative Politics is a compilation of resources aimed at building upon the foundation of political science at the 300-level by providing students with an in-depth examination of topics including political theory, development, democracy, authoritarianism, revolution, constitutional design, nationalism, race, ethnicity, and gender. A series of international case studies are provided at the conclusion of the chapters to demonstrate practical applications through an exploration of various nation-states. Course: POL 302
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Seminar in Gender & Literature (CC-VERSION)
Lynn University Digital Press and Maureen Goldstein
CC-COMPLIANT VERSION
Seminar in Gender and Literature is a multi-genre compilation of readings and media from a variety of disciplines that traces gender perceptions as historical, sociological, philosophical, and psychological constructs. The differences between gender and sex are explored. The compilation of readings also presents issues encountered by individuals who have resisted traditional gender roles in the context of their societies. Additionally, the evolving humanistic attitudes of recent years toward gender acceptance are addressed in these selections. Course: ENG 405
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The World We Live In: An Introduction to Geopolitics (CC-VERSION)
Lynn University Digital Press
CC-COMPLIANT VERSION
The World We Live In: An Introduction to Geopolitics is a Multi-touch workbook for POL 100: Geopolitical Affairs. The highly interactive text surveys the multiple facets of the world’s geopolitical landscape, detailing functions such as international organizations, universal human rights, economic geography, supranationalism, devolution, defense spending, terrorism, demography, food systems, and environmental decline. Course: POL 100
This collection was created for the purposes of creative commons compliance. These OER CC-compliant versions of Lynn University Digital Press multi-touch books do not contain any library-licensed materials.
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