Download Book (68.7 MB)
Business Innovation in a Digital World is an enchiridion discussing innovation and entrepreneurship, explaining the process of introducing novel products or services in the market. The book is optimized to lay a foundation for the fundamentals of business for freshman students, and enlists case studies from across the globe, interactive widgets, and FAQs to engages readers throughout. Course: BUS 150
Lynn University Digital Press
Boca Raton, FL
College of Business and Management
The primary file is in .ibooks format and can only be viewed in Mac or iOS-compatible programs, such as iBooks.
APA 7 Citation
Rao, H. (2020, January). Business innovation in a digital world. Lynn University Digital Press.