Marketing Academic Library Resources and Services [White paper]
Document Type
Article
Publication Date
9-2018
Abstract
As the information marketplace and the needs of the library community continue to evolve, the academic library has to evolve right along with them. These changes impact how the library positions itself and its services to the library community. But exactly how are libraries communicating these changes? Are they successful? How organized are these efforts and who within the library is leading them?
Publication
Choice Whitepaper
Publisher
ACRL/Choice
Department
Library
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License
Recommended Citation
Park, J., & Dantus, S. J. (2018, September). Marketing academic library resources and services [White paper]. Retrieved from ACRL/Choice: http://choice360.org/librarianship/whitepaper
