Attracting Millennial Consumers in the Digital Age

Authors

Erika Grodzki, Lynn UniversityFollow
Andrew Burnstine, Lynn UniversityFollow
Stefanie Powers, Lynn UniversityFollow

Document Type

Conference Session

Publication Date

6-9-2017

Host

Adam Mickiewicz University

Conference/Symposium

Language, Culture & Politics Association (LCP-A) International Annual Conference

City/State

Poznań, Poland

Department

College of Business and Management

Comments

Presentation given at the Language, Culture and Politics Association conference, Poznan, Poland.

Recommended Citation

Grodzki, E., Burnstine, A., & Powers, S. (2017, June). Attracting millennial consumers in the digital age [Conference session]. Language, Culture & Politics Association (LCP-A) International Annual Conference, Kraków, Poland.