Cultural Knowledge Gaps (Lacunas): Challenges in Cross-Cultural Advertising
Document Type
Article
Publication Date
2016
Publication
Knowledge Management and Challenges in Education
Publisher
BookRix
Department
College of Communication and Design
Recommended Citation
Grodzki, E., & Kowalewska, K. (2016). Cultural knowledge gaps (Lacunas): Challenges in cross-cultural advertising. Knowledge Management and Challenges in Education.
