Document Type

Conference Session

Publication Date



Through collaborating closely with the admissions office to develop a sound financial plan for incoming students, one institution’s student financial services office helped to recruit record numbers of students for the 2021–22 school year.

Through strategic communications and personalized service, accounts were resolved faster, aid was processed quicker, and the traditional stress and rush of fall orientation evaporated into just another workday. Discover how investing in time early in the process can bring about a transformation in fortunes.


National Association of College and University Business Officers (NACUBO) Student Financial Services Annual Conference


Student Financial Services



Nelson O'Sullivan NACUBO Slide Deck 3-23.pptx (231295 kB)
Admissions Conondrum [PowerPoint]



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